Makale Kategorileri

Steps to Benefit from Support

The general process works as follows: (1) Verify that the fair is eligible for support, (2) make the necessary pre-application submissions before participation/visit, (3) complete the organization, (4) submit the expense documents, participation evidence, and application files to the relevant institution within the specified time frame. In national participation organizations, the process is usually coordinated by the organizer.

Participation in Fairs with Delta Expo

Delta Expo, as a licensed agency (TÜRSAB 3970) in Turkey, offers organization services including flights, hotels, transfers, and fair entrance tickets for fairs in Germany, Italy, France, the United Arab Emirates, and over 60 countries. It provides guidance on documentation and planning during the support process. You can access the fair calendar by country here.

Difference Between Individual Participation and National Participation

In international fair support, there are two main participation formats. Individual participation is when the company participates in the fair directly with the fair organizer, without any intermediary; the selection and setup of the stand are the responsibility of the company. National participation is an organization conducted by a company appointed by the Ministry of Trade, which brings together Turkish companies in the same sector under a common Turkish national stand. National participation is usually easier for first-time participating companies as transportation, customs, booth setup, and support applications are coordinated by the organizer. Supported Expense Items Depending on the program and year, the following items are typically considered for foreign trade fair support:

• Booth rental and vacant space allocation
• Booth setup, decoration, and design costs
• Transportation of products to the fair (cargo, customs)
• Transportation and accommodation (within certain limits)
• Marketing, advertising, and catalog costs
• Complementary support for foreign marketing and brand registration

Each item's support rate and upper limit vary depending on the company's status (SME, industrial/commercial), the nature of the fair, and the relevant decree. Support rates are usually higher for prestigious/sectoral fairs. Common Mistakes in Applications The most common mistakes that lead to support loss are: * Failure to fulfill the pre-application or notification obligation before the fair * Incomplete or irregular expense documents (invoice, payment receipt) * Failing to submit documents within the designated application period * Not verifying beforehand whether the fair is included in the support scope Therefore, it is critical to communicate with the relevant Exporters' Union or organizer at the outset of the process. Fair Selection and Strategy To achieve the highest return on support, fair selection is strategic. Fairs with a high concentration of target markets, suitable buyer profiles, and recognized references in your industry should be prioritized. Delta Expo provides guidance on identifying suitable fairs and planning the fair calendar.

Country-based fair lists can be accessed from our Germany, Italy and other country pages.

Frequently Asked Questions